AdTech Keynote Speaker Igor Beuker: Advertising may win quarters, innovation wins decades!
We filmed over two days at eCommerce Expo – Olympia London, collecting various interviews for our clients ‘Digital Icons‘ series of insight into the world of eCommerce. One keynote speaker in particular, Igor Beuker, re-uploaded the video to the left to his own YouTube platform (he asked us first!) and at the time of publishing this portfolio item, has amazed over 75,000 views.
We used two cameras throughout the two days of 4K UHD filming. The side-on camera was placed on a gimbal, which adds slight smooth-movement to the shot. We edited each interview as a multi-cam edit, so cutting between the 2 camera angles. As we shot in 4K UHD and edited in HD – we were able to gain a extra camera angle (close up shot) from digitally zooming in. We also used the correct microphone for a cacophony of a busy trade show event – vitally important for event interviews.
Please view 3 more interviews below, to view all our videos for eCommerceNext – click here.
Year Completed: 2019
Client: eCommerce Next
Format: 4K Ultra HD – delivered in HD